University of Texas System
Branding & Marketing Campaign
Finish@UT is a fully online, bachelor’s degree completion program designed to help students advance in their career, achieve their personal academic goals and meet their standards of a quality education. Together with partners Hahn Public Communications and Cultural Strategies, we created a campaign to launch the program.
The efforts included naming, logo design, web design and development, digital and print advertising, web videos, email-marketing and social media promotion and contests.